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  • EVENTS
    • CALENDAR
    • MONTHLY EVENT GUIDE
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  • FOOD
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Bham Now
  • Athletic Event, Health and Wellness, Running, Sports, Walk

The INDY5K presented by BlueCross BlueShield of Alabama

The INDY5K presented by BlueCross BlueShield of Alabama

Have you ever wondered what it’s like to run the racetrack at the world-renowned Barber Motorsports Park? Well, now you can! Experience the 17-turn road course like never before at The INDY 5K presented by BlueCross BlueShield of Alabama on…

  • Ally Engleman
  • December 8, 2025
  • Civic, Openings, Outdoors, Wellness

NEW OPENING: FREE outdoor fitness court in Leeds

NEW OPENING: FREE outdoor fitness court in Leeds

The City of Leeds opens a FREE outdoor fitness court—check it out!

#leedsal #bhamnow #BCBS #TD

  • Tira Davis
  • October 27, 2022
  • Events

Parents, it’s time for your K-5th graders to run the Blue Cross and Blue Shield of Alabama Kids Mercedes-Benz Marathon—register by Nov. 30

Parents, it’s time for your K-5th graders to run the Blue Cross and Blue Shield of Alabama Kids Mercedes-Benz Marathon—register by Nov. 30

Kids, tie up your sneakers and get ready to run! 🏃‍♀️ 🏃‍♂️

  • Selah Vetter
  • November 17, 2021
  • Education, Fun

Download FREE resource for teachers—”Live Healthy, Play Global”

Download FREE resource for teachers—”Live Healthy, Play Global”

This FREE resource is available to teachers, public and private schools, homeschoolers + more. 📚✏️ Download here:

  • Madison Croxson
  • October 5, 2021
  • Events, Wellness

Whip up something tasty with FREE cooking classes in Railroad Park

Whip up something tasty with FREE Cooking Classes in Railroad Park

Let's get healthy at Railroad Park 😋🥦 FREE Cooking Classes are happening Aug 29 and Sep 26!

  • Madison Croxson
  • August 17, 2021
  • Fun, Guides, Wellness
  • A Hot Story 23093 views

5 Birmingham hiking trails you need to check out today for spectacular views, wildlife + more

5 Birmingham hiking trails you need to check out today for spectacular views, wildlife + more

From city views 🌅 to scenic spots, Birmingham's hiking trails offer something for everyone. 🥾

  • Irene Richardson
  • June 28, 2021
  • A Hot Story 23093 views
  • Food
  • A Hot Story 13040 views

5 remarkable Birmingham farm-to-table restaurants that we love

5 remarkable Birmingham farm-to-table restaurants that we love

Supporting local business isn’t only good for the city you love—it’s good for your health! These farm-to-table restaurants in Birmingham use ingredients close to home and bring outstanding food to the Magic City.

  • Irene Richardson
  • April 27, 2021
  • A Hot Story 13040 views
  • Business, Education, Wellness

Keep your immune system strong with 5 easy tips from Blue Cross and Blue Shield of Alabama

Keep your immune system strong with 5 easy tips from Blue Cross and Blue Shield of Alabama

In the past, its been easy to slip up on your shots, vitamins and generally stay healthy. What’s a little cold? During the pandemic, we have to remain vigilant in keeping our immune systems strong. Dr. Anne Schmidt, Blue Cross…

  • Irene Richardson
  • February 17, 2021
  • Wellness

Build healthy eating habits in the New Year with advice from a registered dietician at Blue Cross

Build healthy eating habits in the New Year with advice from a registered dietician at Blue Cross

It comes as no surprise that about 45% of Americans made improving their diet a New Year’s resolution in 2020. Forming healthy eating habits that last can be difficult with an oversaturation of information currently out there. So, we reached…

  • Irene Richardson
  • January 20, 2021
  • Wellness

9 active Birmingham winter activities to get you moving without risking your health

9 active Birmingham winter activities to get you moving without risking your health

Winter may bring cooler weather and shorter days, but don’t write off the season completely. Christina Marxen, a business analyst with Blue Cross and Blue Shield of Alabama and a certified exercise instructor, gave us advice for safe Birmingham winter activities…

  • Irene Richardson
  • December 16, 2020
  • Guides, Education, Medicine

Prevent type 2 diabetes with 5 tips from Blue Cross and Blue Shield of Alabama

Prevent type 2 diabetes with 5 tips from Blue Cross and Blue Shield of Alabama

As we close out National Diabetes Awareness month, it’s important to remind ourselves of the risks attached to diabetes. By changing a few habits, you can prevent type 2 diabetes and manage it. We caught up with Blue Cross and…

  • Irene Richardson
  • November 30, 2020
  • Business, Civic, Education

Local schools help decrease childhood obesity with help from Blue Cross and Blue Shield of AL

Local schools help decrease childhood obesity with help from Blue Cross and Blue Shield of AL

Health and wellness in daily activities have always played an important role in preventing childhood obesity, but how are these factors implemented in schools where children spend most of their time? Blue Cross and Blue Shield of Alabama (BCBSAL) is…

  • Irene Richardson
  • November 4, 2020
  • Breaking

Blue Cross and Blue Shield of Alabama provides $80 million in premium relief to customers

Blue Cross and Blue Shield of Alabama provides  million in premium relief to customers

Many of our community members have stepped up to the plate and met the needs of Alabamians during COVID-19. Since recognizing health is at the forefront of everyone’s mind, Blue Cross and Blue Shield of Alabama (BCBSAL) is providing a…

  • Irene Richardson
  • October 8, 2020
  • Business, Civic, Nonprofits

3 BIG ways our city benefits from this company’s $230 million commitment

3 BIG ways our city benefits from this company’s 0 million commitment

It’s hard to scroll through your feed without seeing an abundance of bad news, especially regarding the pandemic. However, we found some info that takes a 180 turn on the doom and gloom. Blue Cross and Blue Shield of Alabama…

  • Irene Richardson
  • September 30, 2020
  • Nonprofits, City of Birmingham, Civic

How Blue Cross and Blue Shield of Alabama is helping Birmingham nonprofits shield residents from loss

How Blue Cross and Blue Shield of Alabama is helping Birmingham nonprofits shield residents from loss

Birmingham is a powerful city in more ways than one. Our local nonprofits, along with the support of companies like Blue Cross and Blue Shield of Alabama, are a big part of what makes us so sturdy. Take a look…

  • Irene Richardson
  • May 19, 2020
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