Stadium Trace Village Phase II: Big plans for Hoover

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Entrance to Stadium Trace Village in Hoover. (Mary Helene /Bham Now)

Get ready, Hoover: plans are in the work to expand the popular Stadium Trace Village development.

At the June 22nd Hoover City Council meeting, representatives from the city joined Broad Metro, the developer of Stadium Trace Village, to present the $200 million Phase II plan. 

On July 13, the city will hold a public hearing during the city council meeting on a proposed incentive package. 

Not familiar with Stadium Trace Village? Located on the corner of I-459 and John Hawkins Parkway off Exit 10, Stadium Trace Village is a fast-growing mixed-use destiantion home to an ALDI, Culvers, Walk-Ons, dual branded Hilton hotels, Med West Surgical Center, a small amphitheater and numerous stores and restaurants.

“Phase 1 of Stadium Trace Village has been open for seven years, and the city’s own audit shows it returned $5.49 million net to Hoover and nearly $2 million to the schools. 

Phase 2 builds on that record. We are investing $200 million in private capital to bring a medical and surgical campus, retail, senior living, an amphitheater, and hundreds of jobs to Hoover.”

Will Kadish, Broad Metro

New Healthcare campus and senior living 

What are the primary elements to the proposed Stadium Trace Village Phase II?

According to Broad Metro, the cornerstone project is South Haven Surgical Plaza, an 80,000 square foot healthcare campus. The new hub will provide:

  • Ambulatory surgery center
  • Imaging and diagnostic services
  • Space to support physicians and healthcare providers 

Independent living, assisted living, and memory care facilities for seniors are also in the plan.

New entertainment options: Chasing Aces Golf

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Chasing Aces Golf. (City of Opelika / Facebook)

In addition to the healthcare components, Phase II will also include new entertainment amenities.

For residents looking for fun, premier golf destination Chasing Aces is slated to move into the new development.The Hoover location will likely be the Louisiana-based group’s second location in Alabama. In late 2025, the company announced its entrance into the Alabama market with a location off I-85 in Opelika.

Environmental improvements and greenspace

The developer of Stadium Trace Village Phase II is committed to building nature trails, boardwalks and preserving greenspace. They are also proposing to tackle local stormwater issues.

“A lot of work went into the engineering behind this plan, much of it aimed at solving stormwater and other problems that have been neglected for years. We hired the best engineers and consulted with Walter Schoel and his longtime colleague Nimrod Long to build a plan the community will benefit from, one that delivers infrastructure and amenities like more open space, recreation trails, and lasting quality of life for the surrounding neighborhoods.” 

“That same work solves the stormwater problem that has been eroding Scout Creek and filling Scout Lake with sediment, and it reclaims abandoned mine land that has sat unusable for decades. We are proud to have the endorsement of the Cahaba River Society and the Trace Crossings Residents Association.”

Will Kadish, Broad Metro

Jobs and tax revenue for Hoover

On the economic side of things, Phase II is expected to bring a number of jobs and revenue to Hoover.

The developer and Hoover predict the development will generate the following economic activity: 

  • 300 construction jobs
  • 250 permanent jobs 
  • $50 million in annual sales

Next up: Approval of incentives and plans

If you are interested in learning about the entire Stadium Trace Village Phase II $200 million proposal, watch the presentation that was given on June 22nd by Broad Metro and the city on the community’s YouTube channel.

At the Monday, July 13th Hoover City Council meeting, there will be Stadium Trace Village Phase II public hearing on the incentive package and proposals.

View the July 13 agenda and materials.

“After nearly four years of planning, we are proud of Phase 2 and look forward to the success and long-term benefits it will bring.”

Will Kadish, Broad Metro
Pat Byington
Pat Byington

Longtime conservationist. Former Executive Director at the Alabama Environmental Council and Wild South. Publisher of the Bama Environmental News for more than 18 years. Career highlights include playing an active role in the creation of Alabama's Forever Wild program, Little River Canyon National Preserve, Dugger Mountain Wilderness, preservation of special places throughout the East through the Wilderness Society and the strengthening (making more stringent) the state of Alabama's cancer risk and mercury standards.

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