Opening the Civil Rights Trail Market

Developed in collaboration with leading North American travel retailer Hudson, the Civil Rights Trail Market is a brand-new resource for travelers to and from Birmingham interested in learning more about the local civil rights movement and its impact on the National Civil Rights Movement.

“We have a rich history here. The Civil Rights Trail Market gives those visiting our city an entire portion of the history that happened in Birmingham and its impact. The city of Birmingham looks forward to continuing to put on a forward face for our travelers, our visitors and all involved.”
Mayor Randall Woodfin

“I think that what is behind us today, these markers on the side of this market show where Birmingham has been; it shows a past that maybe we’re not proud of, but it also helps show where we have gone and where we are going, because we’re not there, yet. Birmingham will continue to push for equality for all people.”
Councilor Hunter Williams, District 2

The ribbon-cutting featured community partners and guest speakers, including:

Mayor Randall Woodfin, city of Birmingham
Lee Sentell, Director of Alabama Tourism Department
Art Meripol, former Southern Living photographer who captured the powerful images in the Official US Civil Rights Trail Book
Frank Biasi, Director of Digital Development & Geotourism, National Geographic
Ron Mathieu, CEO & President, Birmingham Airport Authority
Darlene Wilson, Chair of the Board, Birmingham Airport Authority
Courtney Thornton, EVP Corporate Strategy & Business Development, Hudson
Carol McElheney, Regional Vice president of Operations, Hudson

About the Civil Rights Trail Book

The centerpiece of the Civil Rights Trail Market is the Official US Civil Rights Trail Book by author Lee Sentell. The book serves as the official guide to the US Civil Rights Trail, a collection of 135+ churches, courthouses, schools, museums and other landmarks spread across 15 Southern states where activists played a pivotal role in the Civil Rights Movement.

Through incredible photos from photographer Art Meripol and even augmented reality, the Official US Civil Rights Trail Book brings to life the most impactful stories from the Civil Rights Movement.

“They say a picture’s worth 1000 words, but I think actually behind every picture is another story with 1000 words. I’m hoping that the pictures in this book tell those stories. I never found this more evident than my experience traveling the trail around the southeast and photographing all these significant landmarks on the trail along with the team. It’s been really incredible to see of all the work we all put in on this Trail coming to an a fruition on the site website, in the companion book and of course here with the market. Honestly, this is probably the most meaningful project I’ve had in my career.”
Art Meripol, Photographer

Click here to learn more about the Official US Civil Rights Trail Book.

What You’ll Find at the Civil Rights Trail Market

In addition to the Official US Civil Rights Trail Book, the market features branded Civil Rights Trail merchandise such as hats, shirts, cups, tote bags and more.

In addition to the branded merchandise, the Civil Rights Trail Market features a massive mural highlighting some of the most impactful events of the Civil Rights Movement.

Planning to visit the Civil Rights Trail Market the next time you visit the Birmingham-Shuttlesworth International Airport? Tag us @bhamnow to let us know when you do!