Blueroot co. to open brick-and-mortar locations across Birmingham including downtown


Check out that gorgeous salad! Photo via blueroot co. on Facebook

Birmingham food concept blueroot co. has big plans—three new locations, in fact. The healthy, fast-casual eatery has been spotted around town at various pop-ups and events, and now they’re continuing their growth with pickup locations in downtown Birmingham and Mountain Brook Village. See below for the scoop.

What’s blueroot co.?

Jen Ryan, owner of blueroot co. Photo courtesy of blueroot co. 

Jen Ryan founded blueroot co. last year after seeing a need in Birmingham for a healthy, quick food option. When the California native couldn’t recruit some national brands to our town (their loss!) she decided to start her own business. 

Now blueroot co. serves locally sourced, nutrient-dense foods for people on the go. 

What’s on the menu?

The company is known for its signature salads and grain bowls. Nutritious and delicious!

“Fan favorites include The Farmstand, an edible highlight reel of the best seasonal produce available from our local farmers; the Green God, an array of everything good and green, and a nod to my California roots; and the Greek Freekeh, our modern twist on a traditional Greek salad.”

Jen Ryan, owner of blueroot co.

They’ll also be serving up superfood snacks like Not Your Mama’s Rice Crispy Treats (see below!).

Blueroot co. opened a pop-up in Pepper Place last July. Pictured is a “Not Your Mama’s Rice Crispy Treat.” Yum. Photo via blueroot co. on Facebook

Snacks start at $3, and salads start at $9. You can grab some cold brew or kombucha while you’re there, too. 

Where to find blueroot co. 

Blueroot co. is opening a downtown pickup location at the end of January. It’ll be located at the Blach’s building on 20th St and 3rd Ave. N. Keep an eye out for this new lunch option!

They’re also opening in Mountain Brook Village in March at 2822 Petticoat Lane. It’ll be open for breakfast and lunch—hours will be announced soon.

Even better, they’ll be opening a flagship location later this year. Follow them on Facebook for the latest!

“People can stop by our downtown or Mountain Brook outposts to fuel up on goods ranging from superfood snacks to salads and grain bowls, and be back to their desks or daily activities in ten minutes. We’re thrilled to be supporting our community through the launch of these outposts early in the year, and we’re very excited to announce our plans to open our flagship location very soon!”

Jen Ryan, owner of blueroot co.

Community Support

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fresh • healthy • pure #bluerootco.

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Jen wanted to point out that the community support has played a big part in blueroot co.’s success. This includes REV Birmingham, the Birmingham Business Alliance, the mayor’s office, the private sector and local venture capitalists. 

“I think there’s a correlation between our success and the City of Birmingham’s focus on small businesses and women founders. I believe we are filling a significant void, but in truth, building any viable, long-term business model requires vision as well as a massive support network.”

Jen Ryan, owner of blueroot co.

That’s what we like to hear. If you want to learn about more women-owned businesses crushing it in Birmingham, we’ve got you covered

Have you tried blueroot co. yet? Will you stop by one of these locations? Let us know @BhamNow!