OPEN NOW: Eco-friendly car wash that gives back to Birmingham

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New Day Car Wash team
New Day Car Wash team (Jacob Blankenship / Bham Now)

We checked out this new addition on Cahaba River Road and while we came for a car wash, we left with so much more.

Headquartered right here in The Magic City, New Day Car Wash and its team are committed to you, your vehicle and the community. How much of a positive impact can a car wash have? We’re glad you asked.

Bringing New Day Car Wash to the Birmingham area

New Day Car Wash
New Day Car Wash (Jacob Blankenship / Bham Now)

The group behind bringing New Day to the Birmingham Area is LIV Ventures—an extension of the real estate developer LIV Development.

LIV Ventures makes it their mission to do good through investments and partnerships across the U.S.

We talked to Paden Gaines with LIV Ventures to learn why they brought New Day Car Wash to The Magic City.

“Customers shouldn’t have to compromise between speed, quality and most importantly, a positive and encouraging atmosphere. That’s why we developed New Day—to offer the Birmingham community a new type of car washing experience.     

In addition, LIV Ventures, a subsidiary of LIV Development, is headquartered in Birmingham. Our team not only knows the area but is deeply committed to the communities in which they live.”

Paden Gaines, Director of Business Operations, LIV Ventures

Keep up with this new addition on Cahaba River Road at their Instagram + Facebook.

New Day focuses on efficiency + excellence

I know what you’re thinking—”every time I get a car wash, I always find spots it missed, or the inside of my car never gets clean.” Lucky for you, at New Day Car Wash, you don’t have to choose between a quick wash and exceptional quality.

New Day’s unique approach combines speed and precision, delivering a deep clean without sacrificing the level of care that your car deserves.

How does the team do this? By using top-notch technology and environmentally-friendly cleaning products, and treating every vehicle as if it’s their own.

“As part of our commitment to upholding sustainable and environmentally friendly practices, we utilize a state-of-the-art filtration system that recycles approximately 30-40% of the water used during a wash.

Our specialized equipment helps reduce power needs by lowering its output between each wash, and all waxes are plant-based biodegradable.”

Paden Gaines, Director of Business Operations, LIV Ventures

Get unmatched service at New Day Car Wash

New Day Car Wash
All smiles from the New Day team (Jacob Blankenship / Bham Now)

When I took my car to New Day Car Wash, I was immediately greeted with smiling faces and a fresh, bubbly smell in the air. Throughout the process, I knew the team was going to take care of me and my car.

Then, I heard what the LIV Ventures team had to say about New Day’s customer service, and it all made sense.

“New Day hopes to transform the car wash industry by making a genuine and positive impact on the lives of our customers, team members and neighbors.

Our first core value is ‘Put People First.’  Even though we have the highest quality equipment and accessories among our competitors, we know our biggest differentiator is our unmatched customer experience.”

Paden Gaines, Director of Business Operations, LIV Ventures

New Day is committed to the Vestavia Hills community + beyond

new car wash cahaba river road, New Day Car Wash
Support local businesses AND get your car washed! (Jacob Blankenship / Bham Now)

You’re probably wondering how much community impact a car wash can have. I think we’ve established by now that New Day is not your ordinary car wash.

Committed to adding value to Vestavia Hills and beyond, New Day Car Wash has a unique approach to giving back.

“We’re very excited about the opportunity to help fundraise for local organizations and charities. New Day is committed to adding value to the Vestavia community, and offering fundraising opportunities is just one way we invest in the betterment of our neighbors.”

Paden Gaines, Director of Business Operations, LIV Ventures

These fundraising initiatives vary from:

  • Donations-per-wash events
  • Monthly fundraiser events
  • Single-day events

Paden and the LIV Ventures team are coordinating with local organizations now and expect fundraising events to start in the late spring.

New Day Car Wash grand opening is March 8

New Day Car Wash
New Day Car Wash on Cahaba River Road. (Jacob Blankenship / Bham Now)

The New Day team is hitting the ground running at their new location, and they’re making their new home even better with some great deals. See what they’re offering.

Psst… head to our Instagram for even more giveaways!

BONUS—New Day will celebrate its grand opening on Friday, March 8 with a fundraiser event for Unless U!

All day, customers can get a free car wash with an optional donation to Unless U. To make the day even sweeter, New Day will donate an additional $5 for every wash.

For the cherry on top, Unless U Scoops will be on-site to offer customers ice cream. See you there?

Support this not-so-ordinary car wash at their website, Facebook + Instagram.

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Callie Morrison
Callie Morrison
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