In time for WAKANDA FOREVER, AmStar 14 Alabaster complete $3.75M in major renovations

(AmStar 14 Alabaster)

Ready for recliner seating, new views and an immersive sound system in Shelby County? AmStar 14 Alabaster theatres at the Colonial Promenade, just off I-65, has completed a major $3.75 renovation, resulting in an enhanced movie-going experience.

On Thursday, November 10th, AmStar 14 Alabaster (820 Colonial Promenade Parkway) will open a new premium large format auditorium called GPX, which stands for Grand Premium Experience, for its loyal customers. 

AmStar 14 Alabaster Improvements

Amstar 14
(VSS-Southern Theatres LLC)

According to VSS-Southern Theatres LLC—the parent company of The Grand Theatres and AmStar Cinemas—the proprietary GPX auditorium features: 

  • Biggest and brightest screen with 4K laser projection
  • Immersive Dolby Atmos® sound
  • Luxurious recliner seating 


“We are excited to provide our Alabaster market a fantastic movie-going experience with the addition of the GPX auditorium and luxury recliner seating at AmStar Alabaster”, said James Wood, CEO of VSS-Southern Theatres. “These additions have elevated the theatre and the movie-going experience for our guests in the Alabaster area.”


(VSS-Southern Theatres LLC)

This coming Thursday, the new GPX auditorium debuts in time for WAKANDA FOREVER, the sequel to Black Panther, one of the highest grossing films of all-time. Reserved tickets for the GPX can be purchased online and at the box office. Online tickets can be purchased at

In addition to the GPX auditorium, all 14 auditoriums have been upgraded to first class luxury recliner seating. Hot and fresh full-size pizza was added to its assortment of concession items earlier this year.

Have you been to the AmStar 14 Alabaster before the renovation? Tell us what you think of the new and improved AmStar 14 by tagging us at @bhamnow on social media.

Pat Byington
Pat Byington

Longtime conservationist. Former Executive Director at the Alabama Environmental Council and Wild South. Publisher of the Bama Environmental News for more than 18 years. Career highlights include playing an active role in the creation of Alabama's Forever Wild program, Little River Canyon National Preserve, Dugger Mountain Wilderness, preservation of special places throughout the East through the Wilderness Society and the strengthening (making more stringent) the state of Alabama's cancer risk and mercury standards.

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