New downtown lounge, café from Super Bowl champ + more coming to Birmingham

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New hookah & cocktail bar, CRU Lounge, coming to downtown Birmingham
Birmingham’s upcoming hookah lounge. Photo via Nathan Watson for Bham Now

Whether you need a new summer hairdo or a taste of something new, The Magic City is welcoming new businesses left and right. Here’s what’s new in Birmingham.

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1. Maven Hair Company

Treat yo’ self with a new hair do this summer at one of Birmingham’s newest salons. Maven Hair Company recently opened in Hoover and pride themselves on the relationships that they make with each of their clients.

Their services include haircuts, styles, chemical services, waxing and more.

2. CRU Lounge

Atlanta based nightlife and hookah lounge chain, CRU Lounge, is making its way to The Magic City. According to the Birmingham Business Journal, CRU Lounge has plans to open downtown at 2300 First Avenue North later this Summer.

The casual hookah lounge will offer different flavors of hookah, hemp oil extracts, small plates and even specialty cocktails. This will be one of the many new additions coming to Downtown Birmingham after the pandemic, including Neon Moon, The Boss Lounge and more.

3. Evelyn’s Southern Fare

Lowe and Melville outside of Evelyn’s Southern Fare in Mountain Brook’s English Village. Photo via Claire Hancock for Bham Now

Nestled in the heart of Mountain Brook’s English Village, Evelyn’s Southern Fare is the new chapter of a new local favorite. After COVID-19, owners Christie and Tim Lowe decided it was time for a change in name from Bobby Carl’s Table to Evelyn’s Southern Fare.

The menu is focused on classic Southern recipes that make you feel like you’re back at your grandmother’s kitchen table. You can think of it as classic home cooking with an elevated twist. You can learn more about this fresh concept in our latest article.

4. Taproot Café

Photo via Taproot Cafe’s Facebook

Former Super Bowl champ, Reggie Torbor, and wife, Michelle Torbor, have recently opened a new spot in Hoover that embraces locally sourced ingredients from farmers and food makers. The community-focused concept of Taproot Cafe combines the duo’s passions of fitness, mental health, spiritual fullness, culinary health and more.

Items on the cafe’s menu highlight natural flavors of fruits and veggies because oftentimes, simplicity is key.

5. Yellow Hammer Farms

On June 18, Yellow Hammer Farms, a whole new kind of urban farm opens its doors in downtown Birmingham, and it’s not like anything you’ve ever seen before. They’re welcoming Downtown Birmingham’s first indoor hydroponic farm.

Currently, as they get ready for the Grand Opening, they’re growing leafy greens (think kale, lettuces and salad mixes) and herbs (including loads of different varieties of basil) while having fun experimenting with things like radishes and pineapple mint. To learn more about this new development, check out our latest article.

Did we miss anything? Let us know 🔥 new openings in Bham by emailing me at Chaise@BhamNow.com or tagging us on social @BhamNow + @now_bham on Twitter.


  • Chaise is a brunch-loving Content Producer and helps manage the Bham Now Instagram account.