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3 hidden details in WVTM 13’s brand new set that pay homage to Birmingham
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WVTM 13 is the Birmingham, AL local NBC affiliate. They’re unveiling a new set in a few days that pays homage to their central Alabama roots, and we’re taking you behind the scenes with a sneak preview!
Serving Birmingham for 70+ years
If you’re a Birmingham, AL resident, chances are you’ve checked out live alerts, breaking news, and weather updates on WVTM 13 at some point or another. Even though they’ve gone through a few name changes through the years, they’ve been in Birmingham for over 70 years.
“We’re here to support the community of central Alabama… Everyone who works here, lives here.”
Nate Todd, WVTM Creative Services Director
Community is the number one priority of WVTM 13. They inform the region about what they need to know when it comes to weather, traffic, and breaking news.
They partner with local non-profits to spotlight community events and also make an effort to truly tell the stories of Birmingham, central Alabama, and the people that call both home.
The New Set
The newsroom at WVTM 13 hadn’t been updated in 12 years. As the city of Birmingham grows, the station knew they wanted to grow with it. They decided to completely redo their set and include details all over that would be very reminiscent of central Alabama.
Every detail throughout the set, large and small, allows for Birmingham and the surrounding region to truly shine through. In addition to the details, WVTM 13 updated their interview and weather sets.
With the weather set, they wanted to better showcase one of their most important jobs—informing the region of daily and breaking weather updates. The new set will help the WVTM 13 Weather team better display the three-minute advantage WVTM 13 Live Doppler provides during severe weather.
It’s central Alabama’s only live, local radar on television and with real-time storm tracking there is better accuracy in forecasting as severe storms approach.
WVTM 13 aims to use the updated interview set to better tell the stories of central Alabama and its residents.
1. Anchor Desk
Vulcan’s anvil serves as the design inspiration for the anchor desk. Not only is Vulcan an icon of Birmingham culture, but he’s also located right next to WVTM 13’s station!
2. Rustic Steel Borders
The studio monitor arrays are bordered by rustic steel accents that serve as a tribute to the Magic City’s past and its contribution to building the south. This coloring was inspired by Sloss Furnaces and features rivets to reinforce the look.
3. Accents Throughout the Set
Accent textures around the top of the set and between the arrays are inspired by various textures and colors around Central Alabama. The whole studio speaks to the region’s history and the pride WVTM 13 takes in being part of it.
The Latest News and Weather On The Go
Don’t miss the FREE WVTM 13 app. It’s the quickest way to get local weather updates and breaking Birmingham news. The WVTM 13 app offers many useful services, including the following:
- Interactive radar
- Real-time traffic updates
- Live-stream of all broadcasts
- All the latest central AL news stories
You can also follow WVTM 13 on Facebook, Instagram, and Twitter to keep Birmingham news at your fingertips.
Don’t Miss the Unveiling!
WVTM 13 has continued to set the standard for local broadcast news stations in Birmingham as they grow. This new set is an extension of their modern, fresh approach to local news.
The station plans for their first broadcast from their new set to happen Thursday, August 29 at 4PM. Be sure to get your WVTM 13 app downloaded before then!
Bham Now will be taking you behind the scenes that day with an exclusive tour of the set!
Check out our Instagram stories on Thursday 8/29 to watch our live coverage!
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