BJCC planning $5M facelift for Sheraton lobby + public space this fall

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Sheraton at BJCC
Sheraton, Alabama’s largest hotel is getting a facelift. (Nathan Watson / Bham Now)

The Birmingham Jefferson Convention Complex (BJCC) is giving the Sheraton hotel lobby and public spaces a facelift.

According to a BJCC news release, the new design will celebrate Birmingham’s steel heritage with rich colors and textures while incorporating elements of Southern hospitality and tailored sophistication.

Largest hotel in Alabama

Sheraton at BJCC
Sheraton, Alabama’s largest hotel is getting a facelift. (Nathan Watson / Bham Now)

The Sheraton is one of Alabama’s largest convention hotels, featuring 838 rooms and suites, meeting rooms and a massive ballroom.

“We want our guests and customers to experience the very best when they visit all of our facilities. The renovations at the Sheraton are just another way of continuing to elevate the experience for those who stay in the Sheraton and utilize its public spaces.”

Tad Snider, CEO, BJCC

Elements of the renovations include:

  • Café bar known as &More by Sheraton
  • Community tables and studios
  • Lower lobby space optimized for public use

Finishing renovations in December 2024

The renovations are expected to cost about $5 million. The work is expected to be completed by  December 2024, according to Snider.

The last major renovation at the Sheraton cost $30 million. Check out Bham Now’s 2019 story about the major changes that were made.

Do you have fond memories of the Sheraton? Tell us your favorite story by tagging us @bhamnow!

Pat Byington
Pat Byington

Longtime conservationist. Former Executive Director at the Alabama Environmental Council and Wild South. Publisher of the Bama Environmental News for more than 18 years. Career highlights include playing an active role in the creation of Alabama's Forever Wild program, Little River Canyon National Preserve, Dugger Mountain Wilderness, preservation of special places throughout the East through the Wilderness Society and the strengthening (making more stringent) the state of Alabama's cancer risk and mercury standards.

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