Reviewed by: Grace Howard
New children’s boutique opens in Vestavia City Center
Reading time: 2 minutes
Looking for that special outfit or gift for an infant or child? Check out the newly opened Dear Emmaline in the Vestavia City Center.
Located at 628 Montgomery Highway near the Girl Scouts of North-Central Alabama Dreamlab, Dear Emmaline is a children’s boutique specializing in newborn-tween apparel and accessories.
Dear Emmaline: From online to storefront
Dear Emmaline started in 2017 as an online-only business. In 2021, they opened their first storefront. On August 12th, the business completed their move into a more spacious location at the Vestavia City Center.
What will you find at Dear Emmaline’s?
- Infant and children’s clothes up to size 14 and 16, boys and girls
- Gifts and accessories
- Toys
“Not only do we have things that you can purchase and take with you — clothes and accessories— but we also do custom clothing. We have embroidered items for all seasons and specific events, like Back to School, Valentine’s Day, and Christmas. You can grab something that you need today or create a fully customized outfit!”
Jordan Soyars, owner, Dear Emmaline
A special place to visit
The atmosphere at Dear Emmaline is charming — a special place.
Here are all the details:
- Monday to Friday — 10AM – 5PM; Sunday —10AM-6PM
- 628 Montgomery Highway, Vestavia Hills, 35216
Have you visited the original Dear Emmaline or bought items from them online? Tell us your favorite memory and experience on social media by tagging us at @bhamnow
