Reviewed by: Sarah Gronberg
3 local startups rocking the Magic City business world
Reading time: 2 minutes
It’s time for another roundup to your new favorite startups around Birmingham. Keep reading for three local companies who are crushing the business world in the Magic City and beyond.
1. Greens
With the support of gener8tor and Prosper, the Texas-based company Greens made the move to Birmingham earlier this year.
After a family member was diagnosed with Type 2 Diabetes, the founders of Greens started an app that offers meal predictions for teens with diabetes to help make maintenance and treatment easier for them and their families.
How does it work? Greens uses real-time food photos and specialized technology to assist in carbohydrate calculation. They focus on serving people in marginalized populations in an effort to address determinants to health and barriers like transportation, lack of childcare and more.
Greens: Website
2. Sum. Hydration
Sum. gives you access to personalized hydration formulated specifically for athletic performance. Striving to end single-use, you can refill your water bottle with sum. without compromise.
Available in four natural flavors, you can fully customize your beverage through the sum. app. Created by a team of athletes, water filtration experts and hydration specialists, sum. provides purified water with performance enhancing ingredients such as caffeine and potassium chloride.
3. Croux
Coining themselves as “the modern solution for temporary staffing,” Croux allows restaurants to fill their staff with exceptional local talent.
Providing a platform for hospitality workers to operate as freelancers, Croux creates a level of flexibility that the hospitality industry is not often afforded. Businesses post the position, and reliable talent shows up.
Croux: Website | Facebook | Instagram | LinkedIn
A lot is happening within the world of Birmingham startups, and we’re excited to see it. Sign up for our FREE newsletter for more updates.
