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“Since the beginning of human history, man has buried his waste in a hole in the ground.” That was Jessica Findley’s opening line in her $100,000 prize-winning pitch at the Alabama Launchpad Startup Competition in Huntsville last September. “We still do that today,” said Findley, co-founder and CEO of Neowaste. “One of the only places we haven’t innovated is waste management, which is so damaging to our environment.” But she is helping to change that.